Aston Martin Red Bull Racing announces the first cryptocurrency sponsorship in Formula 1 as they partner with FuturoCoin.
Cryptocurrency is already fast as people can send it across the world in the blink of an eye, but now crypto is really putting the metal to the pedal as it enters the racing world. The very first cryptocurrency sponsorship in Formula 1 racing history is now a fact as the Aston Martin Red Bull Racing team announces a partnership with FuturoCoin (FTO).
Red Bull Gives You …. Crypto?
FuturoCoin is now the official sponsor of Aston Martin Red Bull Racing for the 2019 Formula 1 season. Christian Horner, the principal of the Red Bull team, is very happy with this sponsorship deal, saying:
In recent years, the rise of blockchain technology and cryptocurrencies has been truly remarkable, and we’re delighted to be the first Formula One team to embrace this, through our partnership with FuturoCoin.
Secure digital currencies are on the leading edge of technological development and we are very excited to be part of this revolution.
The co-founder of FuturoCoin, Roman Ziemian, says the partnership between racing and cryptocurrency is perfectly natural, stating:
Cryptocurrencies and Formula One are very similar and their values are much alike; speed, technology and being ahead of their time. I’m a huge fan of motorsport and F1 has always intrigued me.
The sponsorship is an exciting new chapter for our company and will be a global platform for us to drive awareness of FuturoCoin.
Paulina Woźniak, the CEO of FuturoCoin’s management company, adds:
We are very proud that FuturoCoin will be the first cryptocurrency in the world to appear on a Formula One car. In addition, we are looking forward to working alongside Aston Martin Red Bull Racing, a prestigious brand that is recognized across the world.
Sports and Cryptocurrency
The worlds of cryptocurrency and sports are increasingly becoming intertwined. Paris Saint-Germain (PSG), a major French soccer club, and Italian soccer club Juventus each announced a partnership with Socios, a tokenized sports betting platform, and will launch their own cryptocurrencies.
In a similar vein, Brazilian soccer club Avai FC partnered with SportyCo to launch an ICO with their own native cryptocurrency called the Avai FC Token. The eToro exchange entered into an advertising agreement last year with a few English Premier League clubs, and the CoinDeal exchange sponsored the Wolverhampton Wanderers soccer team.
Also, a number of prominent soccer stars have launched their own coins. This crypto fraternity includes James Rodriguez, Michael Owen, and Ronaldinho.
FuturoCoin is trading at $4.82 with a 24-hour trading volume of $384,239. The coin is currently ranked at 1,789.
What do you think of cryptocurrency getting involved with Formula 1 racing? Let us know in the comments below.
Images courtesy of Aston Martin Red Bull Racing and YouTube/@Aston Martin Red Bull Racing.